Williamsburg, Brooklyn based artist Joseph Herscher takes 19 steps to turn a page ... Joseph's hamster Chester was trained for a lead role in his latest Rube Goldberg Machine, called The Page Turner. He spent seven month on preparing this!! “I didn’t know why. I didn’t have a plan. In the back of my head, I was thinking it would be really cool when my friends came over”, he said to The New York Times. With his friends came millions of YouTube viewers to watch his video. And the result IS worth seeing.
For more inventive creations, among them his Macchina Botanica at Venice Biennale 2011, please visit his website.